Retail rents falling in Big Apple

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Landlords are lowering the price of rentals and offering incentives to attract retail tenants to shops across Manhattan. The amount charged for rentals on the ground floor declined in 11 of 16 shopping corridors across New York City with overall rent prices falling 8.6 percent versus last year. Available space increased 34 percent.

Why Demand Generation Requires a Strategic Mindset

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Demand generation is complex. 7,000-piece jigsaw puzzle complex. This dynamism is the root of demand gen’s power, as well as the seeds of its downfall. When marketers don’t get the whole puzzle to fit together, the result is a jumbled mess of marketing tactics rather than the masterpiece you get when every piece works in […]

How to Ramp Up Your B2B Sales Lead Generation with Social Media

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Social media is no longer just a fun, helpful supplement to a marketing mix. For many companies, it has become the primary vehicle for customer engagement. In fact, a report by LinkedIn found that 90% top performing sales representatives incorporate social media into their tactics. Using the right tools and data, you can find compelling […]

Millennials spend more on food and gas

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Individuals between the ages of 18 and 26 spend $2,300 more per year on groceries, gas, restaurants and cellphone bills than those who are older, according to a Bankrate.com study. The simple explanation for this disparity is that younger people go out more than those who are more likely to have settled down.