There’s no denying that Facebook ads can be a potent marketing tool when done correctly. The social media giant offers numerous options for reaching a wide range of consumers and marketers are taking notice. As a matter of fact, 92% of marketers are now using the platform for their ad campaigns. But like any marketing […]
Toys “R” Us may file for bankruptcy in the next few weeks as the retailer feels pressured by suppliers that have tightened terms for the toy chain ahead of the critical holiday selling season. The retailer has been negotiating to extend the terms of its debt payments to forestall bankruptcy.
Walgreens is reported to be nearing a deal with the Federal Trade Commission on the roughly 2,000 stores it will acquire from Rite Aid. Walgreens has been seeking FTC approval for various plans to acquire Rite Aid stores going back to 2015.
Walmart announced plans to build a new headquarters a couple of miles away from the location of its current office. The company estimates it will take between five and seven years to complete the new headquarters. A construction budget has not yet been established.
Brick and mortar retailing today may not be what it was 20 years ago, but a wide range of retailers understand the importance of physical stores when it comes to engaging customers and growing sales. Target has been one of the retailers investing in its stores with $3 billion pledged to remake the chain.
Retailers are expanding click and collect options as well as home delivery, often by using third parties, as more consumers go online to order their groceries. Roughly 23 percent of U.S. households are buying at least some of their groceries online, according to a study released earlier this year by the Food Marketing Institute and […]
What’s the most powerful element of your marketing strategy? High quality content, UX, SEO, live video, unforgettable events? Nope. It’s not personalization. It isn’t social marketing lead generation. Not even the use of next gen AI and machine learning hold a candle to the voice of your existing customers. McKinsey puts word of mouth behind […]
Contracts are essential for large companies. It is a part of the normal business protocol. Even if employees do not understand how essential contracts are, they are usually aware of the existence of contracts. In those businesses, there is likely a certain protocol in place for how to handle contracts. There is also likely a […]
At least 101 cities, states and provinces in North America have expressed an interest in becoming home to Amazon.com’s second headquarters. Experts expect a bidding war between the interested parties, primarily in the form of tax incentives, to attract Amazon, which expects to hire up to 50,000 staff members.
The 84 percent of consumers who do not order groceries online prefer to pick fruits, vegetables and other items themselves rather than have someone do it for them.